IndyCar Racing - We Need Speed :: Argumentative Persuasive Topics

Every year on Memorial Day auto racing fans around the world wake up in anticipation to see the most famous race in the world. The Indianapolis 500 is an annual IndyCar race that has been run since 1916 at the Indianapolis Motor Speedway. It is a race of great tradition that is supposed to represent the fastest racers in the sport at the fastest raceway in the sport. However, Tony George, President of the Indianapolis Motor Speedway and the IRL, is changing everything about the race and the sport. This year at Indy, Tony George and his Indy Car Racing League (IRL)) broke a long standing tradition at Indy and forced another race to occur on the same day. In Michigan the US 500 was raced on the same day by members of CART (Championship Auto Racing Teams) in protest to the IRL. It was the first time another race was held opposite of the Indy 500. There were a record 17 rookies starting at Indy because many of the more experienced drivers were racing at Michigan. There was only one driver in the race who had won at Indy before. The IRL had dramatically changed the Indy 500. The IRL and CART are two racing leagues with opposing views on where the sport of auto racing is going. CART is supporting the way the sport has been progressing in recent years. That includes trying to increase the speed of the cars at whatever means possible. The IRL was formed a few years ago under the direction of Tony George. He is trying to make the sport less expensive and safer by using different motors /chassis and slowing down speeds. Racing has always been about going faster than the next driver. It was about trying to beat course records and lap speeds. But if Tony George has his way, all course speeds will be reduced due to switching from turbo Indy V6 engines to normally aspirated V8's. The result is less horsepower, thus slower speeds. Records would never be broken, and the sport would lose some of its appeal. Racing has always been a strive to go faster; there is no real reason to change it now. One of Tony George's justification is that the sport would become safer. That is not true. The difference would not be much . The fatality rate for a 230 mph crash, and a 210 mph crash, is not that much different.

Discuss the scope of mixed branding Essay

Ans. Definition: Mixed Branding is where a firm markets products under its own name and that of the reseller(s) because the segment attracted to the reseller is different than its own market. Eg. The company sells its Elizabeth Arden brand through department stores and a line of skincare products at Wal-Mart with the â€Å"Skinsimple† brand name. Stratergies: When promoting a brand, companies sometimes choose to follow a multiproduct branding strategy, similar to automakers Ford and Toyota. In this regard, a company’s name is an umbrella brand for all its products. Coca-Cola, Apple and Intel have focused their energies on branding their corporate names and images rather than individual products. Grocery chains and big-box retailers use private-label branding to attract value-conscious customers. Advantages: Companies use branding to differentiate their products based on value, quality and other attributes. A positive brand image creates a halo effect that affects existing products and makes it easier to introduce new products. The â€Å"Intel Inside† campaign, for example, was designed to brand all Intel microprocessors as high-performance and high-quality products. Apple has followed a somewhat different route because it relies on its corporate name and unique product brands. A mixed-branding strategy can leverage a company’s reputation for innovation to carve out profitable market niches, such as Apple’s Mac computers for graphics-intensive operations, while developing entirely new markets, examples of which would be iPods and iPads. Kraft consumers know they are getting a quality food product, which makes it easier and more cost-effective for Kraft to introduce and gain consumer acceptance for new products. Disadvantages: The main disadvantage of branding is the high advertising and related public relations costs. Establishing a local or international brand requires years of sustained advertising, high levels of quality and exceptional customer service. A brand image and reputation cannot be established in a few weeks. Companies must continue their promotions even during economic downturns or when sales stagnate, because if they do not, competitors might fill the void and be in a better position when the economy turns around. These expenditures can reduce margins, especially if sales volumes are being affected by price competition or changing customer preferences. Also, there is the risk that poor customer service by wholesalers or retailers in the distribution channel might reflect poorly on the brand itself. Manufacturing issues that lead to product recalls, such as Toyota’s well-publicized problems with brakes from 2009 to 2011, can also affect a brand’s image, which usually requires additional expenditures to repair.

The Center Provided Child Care For The Children That...

While I was at Kinderplay childcare, I learned many things about the life of a caregiver. With everything I have learned, I am hoping to teach you a little something at early childhood education. I learned many ways that the center provided child care for the children that attend their center. The daycare center is very clean and has a comfortable environment. The way they treat you, makes it a really comfortable environment. They have a cafeteria style room for the kids to go eat. The age groups take turns, that way bigger kids don’t hurt others. The teachers are very caring and responsible for each and every child there. They treat the children like they are their very own. When it comes to safety and health, everyone there has to be CPR and first aid certified. Things such as medicine, cleaning products, sharp instruments, and hazardous materials are stored safely. They are kept away from the children at all times. The activities they do change daily, it depends on what is on the lesson plan for the day. Now with these activities, the children are allowed to play both quietly indoors and outdoors. Indoors and outdoors have enough space for the children to move freely. Some examples of activities that the do are thing such as crafts based on what the teacher puts in her lesson plans, and there are centers that they can go to, such as housekeeping and blocks. Now when it comes to the behavior and discipline at kinderplay, the set reasonable and consistent limits whenShow MoreRelatedEssay on The Effect of Day Care on Children967 Words   |  4 PagesThe Effect of Day Care on Children Because many stay at home mothers are entering the work force, there is a higher demand for day care centers for the mothers’ children. The topic of day care centers and whether they are beneficial to young children is becoming discussed more frequently. 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